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The application of artificial intelligence in health communication development: A scoping review

2024·10 Zitationen·Health Marketing Quarterly
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10

Zitationen

2

Autoren

2024

Jahr

Abstract

This scoping review explores the integration of Artificial Intelligence (AI) with communication, behavioral, and social theories to enhance health behavior interventions. A systematic search of articles published through February 2024, following PRISMA guidelines, identified 28 relevant studies from 13,723 screened. These studies, conducted across various countries, addressed health issues such as smoking cessation, musculoskeletal injuries, diabetes, chronic diseases and mental health using AI-driven tools like chatbots and apps. Despite AI's potential, a gap exists in aligning technical advancements with theoretical frameworks. The proposed AI Impact Communications Model (AI-ICM) aims to bridge this gap, offering a road map for future research and practice.

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Institutionen

Themen

Social Media in Health EducationDigital Mental Health InterventionsArtificial Intelligence in Healthcare and Education
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